Friday, 29 May 2009
These lectures by Jean Kilbourne are really interesting. In my video I intended to look at the passing down of beauty ideals, but perhaps in a way I should find a way to critique their changing. One point that Kilbourne brought up that was shocking to me was that only 5% of women have the natural body type that is portrayed in the media, leaving the other 95% as the target market. Basically the media fail to represent these statistics.
Secondly, 2o years ago the body type portrayed in the media weighed 8% less than the average woman, now it is 23% less. Exactly as Kilbourne said, Marilyn Monroe would be considered 'fat' by today's media.
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